AI Insights · Timothy · October 2021
Top 5 Health and Fitness Apps Performance in the Middle East Q3 2021
Explore the performance trends of the top 5 health and fitness apps on a unified platform in the Middle East during Q3 2021, based on Sensor Tower data.
In the third quarter of 2021, the top 5 health and fitness applications on a unified platform in the Middle East showed varied performance in terms of weekly downloads, revenue, and active users. Here’s a closer look at how each app fared during this period based on Sensor Tower data.
MyFitnessPal: Calorie Counter experienced fluctuations in weekly revenue, starting at approximately $16.2K in late June and ending at $16.7K by the end of September. Weekly downloads saw a peak of 11K at the beginning of the quarter, but tapered off to around 8.8K by the end. Active users hovered around 240K to 250K throughout the quarter, with a minor decline towards the end, finishing at about 237K.
Headspace: Sleep & Meditation showed a steady increase in weekly revenue, peaking at approximately $12.2K in mid-August, before dropping to $8.1K by the end of September. Weekly downloads remained relatively low, fluctuating between 1.1K to 1.9K. Active users maintained a range of 10K to 12K throughout the quarter.
Calm displayed consistent weekly revenue, reaching around $10.4K in early August and ending the quarter at about $10.1K. Downloads started at 3.2K in late June, peaking at 4.8K in late July, and significantly dropping to 2K by the end of September. Active users remained relatively stable, fluctuating between 38K to 43K over the quarter.
Workout Planner Muscle Booster had a notable peak in revenue at $10.6K in late July, but saw a decline to $7.3K by the end of September. Downloads also showed a peak of 12.7K in early August, decreasing to around 6.6K by the end of the quarter. Active users peaked at 24.4K in late July but declined to approximately 15.5K by the end of September.
Flo Period & Pregnancy Tracker showed a steady increase in weekly revenue, beginning at $9.2K in late June and ending at $11.3K by the end of September. Downloads peaked at 13.3K in early September, with fluctuations throughout the quarter, finishing at around 9K. Active users remained robust, peaking at 421K in late July, but gradually declined to 363K by the end of September.
For more detailed insights and data, visit Sensor Tower.
